 Promotional Compass Rockwell International |
 Native American Flute Kit |
 Dick Eliot CD Package |
 Pop-Up Ad for Dursban |
 Sears "Ready, Set, Go!" Mailing |
 L&W Supply Promo Mailing |
 Brochure for Global Industrial |
 Book Cover |
This is a motivational piece to promote Rockwell at the Paris air show. It
was a give-away to a select few. The theme for the piece "Direction" was
used in an ad campaign but the idea of a compass was chosen by the creative
director. I was given a grainy black and white photo of a 300 plus year
old Ming dynasty compass and from this I created all the pieces including
the compass.
I researched reference for the compass all over the US and found what I
needed at the University of Chicago at Hyde Park. In their oriental library
I found a book illustrating many compasses including the one I needed.
From that I produced a line drawing which a belt buckle manufacturer produced
the final compass.
The piece includes the compass, box, and brochure
Hal Kacanek a music educator wanted to sell his plastic native American flute
kit in museum stores and the like. He contacted me with his idea and wanted
something more than just a plastic bag. The kit consisted of the flute,
music book, paint, brushes and instructions on how to decorate the flute
like the native Americans did.
I designed a box with motifs from the Lakota tribes using beadwork borders
and simple graphics to generate an interesting look for this piece to help
it compete with other such items that sat on the shelf. The brochure is
also my design as well as the instruction sheet and all fit nicely into
the box for an exciting presentation.
"CATCH THE WAVE" is the title of Dick Eliot's new CD project and to capture
the essence of what Dick was trying to do I came up with this cover montage.
It is also used as the cover of the insert brochure and also imprinted on
the disc.
The final image created in Photoshop was constructed of three images; beach
scene and two photos I took of Dick. The background photo of Dick I shot when
he played for a benefit concert. The standing shot was taken in his driveway.
Through the magic of Photoshop I was able to blend, color correct, and create
this seamless image.
To promote the advantages of using cci method of cockroach control this
dimensional pop-out ad says that using the competitions product can create
problems of unusual proportions.
This ad was the work of many talented people who created the model cockroach,
Brooklyn brownstone street scene, took the photos, assembled the visuals
and created the die cut. The ad began as a cartoon that I drew. From there
I hired a model maker who made a rather large cockroach out of wood, paper
clips, acetate and nail polish. Joanie also created the model of Brooklyn
out of foam core and paper. The model is a real person. These two pieces
where photographed by Joe Beauchamp using his incredible sense of lighting
to help create the erie effect.
This mailing box was designed to carry the introduction collateral for L&W Supply's annual "Player Rewards" promotion. The box design includes a catalog for the program as well as special black velvet bag and bronze key fob. This mailing kicks off the program to motivate sales associates of L&W Supply with premiums wrapped up in a Las Vegas gaming theme.
A mailing box was designed to announce the Sears "Ready, Set, Go!" promotion. The box design includes a catalog for the program as well as a clip to hold sunglasses to a car sun visor. This mailing kicks off the program to motivate sales associates of Sears with premiums wrapped up in a stock car racing theme.
A self-mailing brochure that can also carry a busiiness card. The back side carries postage requirements and room for label. Combined with the web site Global is leveraging their turn-key business message into sales.
Mussings From The Midriff At Midlife:
A attention getting book cover for a tougue-in-cheek look at midlife. In her
own words…
Caution: These pages may contain elements of the following: crankiness, melancholy,
meandering, melodrama, nostalgia, zaniness, brillinace, judgement, criticism,
compassion, misconceptions, pigheadedness, bawdiness, comedy, tragedy, triumph,
and gratitude.
